AI Insights · Timothy · July 2022
Top 5 Delivered Meal Kits and Specialty Foods Apps on Android in the Netherlands Q2 2022
Discover the performance of the top meal kit and specialty food apps on Android in the Netherlands during Q2 2022, including trends in downloads and active users.
In the second quarter of 2022, the performance of the top delivered meal kits and specialty foods apps on the Android platform in the Netherlands showcased interesting trends in downloads and active user metrics. Here’s a detailed look at the top 5 apps in this category.
HelloFresh: Meal Kit Delivery saw a varied trend in weekly downloads, starting at around 1.9K at the end of March and experiencing a drop to approximately 1.1K by mid-April. The app's downloads then showed a gradual increase, peaking at 1.8K in early June before settling down to 1.4K by the end of the quarter. Weekly active users for HelloFresh fluctuated, reaching a high of about 43K in early April and a low of around 32K towards the end of May, finally stabilizing at 34K by the end of June.
Vivino: Buy the Right Wine experienced a spike in weekly downloads, starting at 224 at the end of March and peaking at 1.2K in late May. This was followed by a decrease, with downloads hovering around 300 to 500 by the end of June. Active users for Vivino remained relatively stable, with a slight dip in early May from 11.7K to 8.9K, and then recovering to around 9.4K by the end of June.
Martha & Marley Spoon showed consistent weekly downloads throughout the quarter, maintaining figures between 100 to 130. Despite this steady download rate, active user data for the app was not available for the specified period.
Dinnerly also exhibited a stable download trend, starting at 37 at the end of March and peaking at 51 in mid-June. Similar to Martha & Marley Spoon, active user data for Dinnerly was not recorded during this quarter.
CrowdFarming experienced low but consistent weekly downloads, ranging from 12 to 25 throughout the quarter. Like the previous two apps, there was no active user data available for CrowdFarming.
These insights highlight the varying performance of meal kit and specialty food apps in the Netherlands on the Android platform during Q2 2022. For more detailed insights and data, visit Sensor Tower.
